case study: amy wagner (summer, 2025)

 Amy Wagner, a licensed therapist and consultant, approached me with an urgent need: a professional presentation for a high-profile conference. The project required taking her notes, concepts, and feedback and translating them into a polished, audience-ready deck. Video editing was also needed to refine supporting clips. After the successful delivery of the conference materials, the engagement expanded into ongoing creative support that included seasonal newsletters, branded social media campaigns, and infographic assets to strengthen her professional presence. 

• Design a full conference presentation from notes, ideas, and feedback, ensuring clarity and impact
• Edit video clips for professional delivery and seamless integration with the presentation
• Create custom infographics to visualize data, session details, and key messages
• Build a fall-themed newsletter highlighting schedules, event updates, and a message from leadership
• Develop branded Facebook and Instagram posts to promote consultation sessions and services
• Apply AI copywriting to refine messaging and maintain a warm, professional tone
• Deliver cohesive assets optimized for print, email, and digital distribution 

• Designed a complete presentation deck using client-provided notes and concepts, enhanced with custom infographics for visual clarity
• Edited and polished video clips to enhance delivery and create a professional flow
• Built a seasonal newsletter in Canva, pairing design with AI-supported copy refinement
• Designed branded Facebook and Instagram posts with supporting graphics and infographics to boost session awareness
• Established consistent design guidelines covering typography, color palette, iconography, and tone
• Delivered versatile assets optimized for social media, email campaigns, and print 

• Produced a conference-ready presentation and video that elevated professional presence under a tight deadline
• Improved audience engagement with clear, well-structured infographics that simplified complex information
• Extended the brand into newsletters and social campaigns that reinforced credibility and consistency
• Increased awareness and registrations for consultation sessions through visually engaging posts
• Strengthened the client’s ability to connect with her community and established repeatable creative workflows 

• Designed an urgent conference presentation from notes, ideas, and feedback, transforming concepts into a polished, audience-ready deck
• Edited and refined presentation video clips for professional delivery
• Created a seasonal newsletter with schedules, updates, and a personalized leadership message
• Designed branded Facebook and Instagram posts to drive awareness of consultation sessions
• Applied AI copywriting to refine captions, newsletter text, and presentation messaging
• Developed custom infographics to simplify complex information and highlight key points
• Established brand consistency across digital, print, and social channels 

• Conference-ready presentation deck built from client notes and feedback
• Edited video content prepared for professional conference delivery
• Fall 2025 newsletter designed in Canva with AI-supported copywriting
• Branded Facebook and Instagram posts optimized for audience engagement and sign-ups
• Infographic assets for session highlights, processes, and leadership spotlights
• Cohesive design system with consistent typography, colors, and tone across all assets