Case Study: Corvee

Corvee and Instead, two AI-driven tax and financial software brands, needed to improve their organic visibility, streamline content production, and support competitive positioning in a rapidly growing space.

• Develop keyword-optimized, educational content that improves search performance and thought leadership.
• Manage SEO formatting, metadata, and publishing across WordPress (Corvee) and Webflow (Instead).

• Created and optimized 100+ blog posts using Claude AI and SEO tools
• Managed publishing in both WordPress and Webflow, aligning with each brand’s tone and structure
• Applied metadata, internal linking, category tagging, and UX formatting
• Established repeatable workflows and automation for scalable uploads
• Addressed trending tax topics to increase authority and engagement

• Improved search rankings and organic traffic  
• Strengthened Corvee and Instead’s positioning as AI-driven tax and planning leaders  
• Streamlined content production and cross-platform publishing

• SEO & Content Strategy  
• AI-Assisted Blog Creation (Claude AI)  
• Webflow & WordPress Publishing  
• Metadata, Alt Text, and On-Page SEO  
• Internal Link Mapping  
• Workflow Optimization & Automation  
• Multi-Brand Content Alignment (Corvee + Instead)  
• Thought Leadership Writing  

• 100+ SEO-optimized blog posts  
• Dual-platform content publishing (WordPress + Webflow)  
• Keyword-rich metadata and structured internal links  
• Tax and finance blogs tailored to each brand’s voice  
• Publishing workflows and automation templates  
• Educational content supporting product visibility and brand leadership