case study: NH Dept. of health (2022-2023)

 Brought on as a COVID-focused contractor for NH DHHS to support urgent public health messaging during the pandemic. As needs evolved, my role expanded to include broader infectious disease communication—covering MPOX, HIV, STIs, and tick-borne illnesses—on a state-run website that lacked accessibility and consistency. 

 Modernize digital communications to meet ADA, WCAG 2.1, and Section 508 standards. Improve accessibility, unify content across departments, and support public health outreach to at-risk populations. 

• Rebuilt 50+ disease pages in Drupal with WCAG-aligned UX and content 
• Conducted accessibility audits (manual and automated) and led remediation
• Created 20+ content sets (FAQs, guides, alerts) to align messaging and reduce misinformation 
• Partnered with epidemiologists, IT, and communications to streamline review workflows
• Used business analysis and project coordination skills to improve delivery and governance
• Scoped application improvements and structured content workflows for faster updates

• Improved digital access for 1M+ residents and providers 
• Strengthened public trust through clear, inclusive health communication
• Earned two awards for COVID-19 response and digital transformation

At NH DHHS, I led cross-functional coordination to unify public health messaging, improve accessibility, and manage crisis communications across internal teams and external agencies.

• Translated input from epidemiologists and program leads into clear, public-facing messagin 
• Facilitated weekly content workflows and CMS coordination across departments
• Aligned communications, IT, and accessibility teams on WCAG/ADA standards 
• Supported decision-making during high-pressure situations with real-time content changes
• Maintained accuracy across updates by managing policy inputs and technical edits

Supporting a statewide audience of 1.2 million required both speed and structure.

• Led a full Drupal website redesign to improve clarity and mobile responsiveness across 30+ pages 
• Directed cross-platform campaigns, including print, digital, and public service messaging
• Balanced urgent alerts (e.g., exposure notices) with longer-term efforts like vaccine access
• Partnered with tech and content teams to deliver scalable, compliant solutions
• Ensured consistency and trust by aligning rapid updates with long-term communication strategy