I started as a builder, designing posters, updating websites, and testing early social media in college. That work led into internal communications, where I saw how clarity and alignment shape everything a team does.
From there I moved into digital marketing leadership, owning websites, content, and campaigns for global and Americas teams. My work expanded into GTM strategy, product launches, demand generation, and events, always tied to measurable outcomes.
I’ve supported both startups and large organizations, often stepping in when priorities are fast-paced or undefined. I focus on bringing structure, connecting teams, and turning ideas into clear roadmaps and repeatable systems.
Today I lead cross-functional programs across product, marketing, and operations, using AI as a practical tool for research, analysis, and workflows. My goal is straightforward: make complex work easier to navigate and help teams execute with confidence.
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