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  • Home
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    • Work With Me
    • Pro Bono & Mentorship
  • Capabilities
    • Marketing, Brand & GTM
    • People, Ops & Projects
    • Analytics & Research
    • AI Operations
    • Classes & Workshops
  • Industries
    • Healthcare
    • Services & Agencies
    • B2B Tech & SaaS
    • Labs & Diagnostics
    • Data Centers
  • Resources
    • Insights & Perspectives
    • Strategic Guides
    • Execution Playbooks
    • Frameworks & Checklists
  • Impact
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PULLING PAINT (Spring 2026 - Present)

Challenge

Challenge

Challenge

As Pulling Paint expanded its mural, signage, and installation services, the business needed scalable systems to support growth. Operations, estimating, project management, employee resources, and internal processes were largely manual, making it difficult to maintain consistency, visibility, and efficiency across the company.

Goals

Challenge

Challenge

  • Standardize business and operational processes. 
  • Improve project, financial, and resource visibility. 
  • Streamline estimating, staffing, and production planning. 
  • Strengthen internal communications and employee resources. 
  • Build scalable systems to support continued growth.

Strategy

Strategy

Strategy

  • Developed project trackers, dashboards, pricing calculators, and operational tools. 
  • Created estimating, budgeting, staffing, scheduling, and reporting systems. 
  • Wrote SOPs, policies, employee communications, bonus program materials, and onboarding resources. 
  • Built automation, reporting workflows, and Google Sheets/App Script solutions. 
  • Conducted market research, operational analysis, and strategic planning to support business decisions. 
  • Designed branded internal documents, presentations, and client-facing materials to improve consistency and communication.

Impact

Strategy

Strategy

  • Improved operational visibility and decision-making across the business. 
  • Standardized estimating, pricing, project management, and internal workflows. 
  • Reduced manual effort through automation and centralized reporting. 
  • Enhanced employee communication with documented processes and recognition programs. 
  • Established scalable systems, documentation, and business tools that continue to support company growth.

1/9

Services

Deliverables

Deliverables

  • Built project management, estimating, and reporting systems. 
  • Developed pricing calculators and workflow automation. 
  • Created SOPs, policies, and internal documentation. 
  • Designed employee communications and onboarding resources. 
  • Conducted market research and process improvement. 
  • Provided ongoing business strategy and operational consulting. 

Deliverables

Deliverables

Deliverables

  • Dashboards, project trackers, and reporting tools. 
  • Estimating, pricing, and budgeting calculators. 
  • Automated workflows using Google Sheets and Apps Script. 
  • SOPs, playbooks, policies, and process documentation. 
  • Employee bonus program and internal communications. 
  • Strategic recommendations and implementation plans.

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