NH Department of Health (2022 & 2023)
Health Crisis Support
Health Crisis Support
Health Crisis Support
Brought on as a COVID-focused contractor for NH DHHS to support urgent public health messaging during the pandemic. As needs evolved, my role expanded to include broader infectious disease communication—covering MPOX, HIV, STIs, and tick-borne illnesses—on a state-run website that lacked accessibility and consistency.
Digital Accessibility
Health Crisis Support
Health Crisis Support
Modernize digital communications to meet ADA, WCAG 2.1, and Section 508 standards. Improve accessibility, unify content across departments, and support public health outreach to at-risk populations.
Streamlining Content
Better Access & Trust
Better Access & Trust
- Rebuilt 50+ disease pages in Drupal with WCAG-aligned UX and content
- Conducted accessibility audits (manual and automated) and led remediation
- Created 20+ content sets (FAQs, guides, alerts) to align messaging and reduce misinformation
- Partnered with epidemiologists, IT, and communications to streamline review workflows
- Used business analysis and project coordination skills to improve delivery and governance
- Scoped application improvements and structured content workflows for faster updates
Better Access & Trust
Better Access & Trust
Better Access & Trust
- Improved digital access for 1M+ residents and providers
- Strengthened public trust through clear, inclusive health communication
- Earned two awards for COVID-19 response and digital transformation
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Expertise
Expertise
Expertise
- Strategic public health messaging across web, print, and social channels
- Web accessibility compliance (WCAG 2.1, Section 508) and UX modernization
- Drupal content optimization and workflow management
- Crisis response and misinformation mitigation
- Provider resource development and internal documentation
- Social media strategy and myth-busting campaigns
- Accessibility testing using manual and automated tools
- Assistive technology compatibility (screen readers, speech-to-text, keyboard-only nav)
- Cross-functional collaboration with epidemiology, IT, and communications teams
Results
Expertise
Expertise
- Overhauled the Infectious Disease Control site (20+ subtopics)
- Led strategic messaging for COVID-19, HIV, MPOX, STIs, and tick-borne diseases
- Produced compliant, inclusive content for residents, providers, and at-risk populations
- Launched statewide misinformation response strategies
- Conducted WCAG 2.1 audits and implemented content updates
- Built internal workflows, test cases, and content governance tools
- Developed a tone-of-voice and style guide for public health teams
Honors
Expertise
Honors
- Commissioner’s Exemplary Service Award
Honored for strategic communications leadership and public service during COVID-19.
- Certificate of Appreciation
Awarded for contributions to NH’s digital response efforts during the pandemic.
Strategic Starts
Effective Delivery
Effective Delivery
Long-term planning, alignment, and accessibility leadership
- Built a unified public health messaging framework across departments
- Directed strategic communications for COVID-19, MPOX, HIV, STIs, and tick-borne illness
- Led collaboration with epidemiologists, IT, and content teams to ensure consistency
- Developed ADA-, WCAG 2.1-, and Section 508-compliant content standards
- Authored internal style guides and tone-of-voice documentation
- Defined workflows and technical requirements to streamline delivery
- Created crisis response plans and misinformation frameworks
- Contributed to provider resource development tied to care delivery goals
Effective Delivery
Effective Delivery
Effective Delivery
Campaign delivery, public content, and user experience improvements
- Rebuilt 20+ Drupal pages for the Infectious Disease Control site
- Created FAQs, alerts, social messaging, and education guides
- Deployed cross-channel outreach for myth-busting and crisis updates
- Delivered accessible, inclusive content for residents and at-risk communities
- Launched print and digital materials for rapid-response initiatives
- Improved navigation and UX with real-time content adjustments
- Supported scalable delivery through internal content governance
- Earned two formal statewide awards for excellence in public health communications
Aligning Teams for Success
Team Synergy
Smart Strategy
Smart Strategy
At NH DHHS, I led cross-functional coordination to unify public health messaging, improve accessibility, and manage crisis communications across internal teams and external agencies.
- Translated input from epidemiologists and program leads into clear, public-facing messagin
- Facilitated weekly content workflows and CMS coordination across departments
- Aligned communications, IT, and accessibility teams on WCAG/ADA standards
- Supported decision-making during high-pressure situations with real-time content changes
- Maintained accuracy across updates by managing policy inputs and technical edits
Smart Strategy
Smart Strategy
Smart Strategy
Supporting a statewide audience of 1.2 million required both speed and structure.
- Led a full Drupal website redesign to improve clarity and mobile responsiveness across 30+ pages
- Directed cross-platform campaigns, including print, digital, and public service messaging
- Balanced urgent alerts (e.g., exposure notices) with longer-term efforts like vaccine access
- Partnered with tech and content teams to deliver scalable, compliant solutions
- Ensured consistency and trust by aligning rapid updates with long-term communication strategy
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